Innovation and Entrepreneurial Strategies in Balneary Tourism

The most recent strategic management theories consider that entrepreneurship and innovation development are favored more by certain organizational development contexts. Due to the fact that innovation became an instrument and a condition for performance, its approach should be done in a systematic way at an organizational level. Managers are responsible to develop an organizational entrepreneurial environment and to adopt innovation as the main instrument for growing. The entrepreneurship is related to innovation and it is associated with an organizational growing...